E-commerce SEO for Australian Online Store
Client: an e-commerce website selling Australian-made products)
Goal: Increase online visibility, drive more traffic, and boost sales forin the Australian market.
Keywords:
Primary keyword: “Australian made products”
Secondary keywords: “Australian gifts”, “Australian souvenirs”, “online shopping Australia”
Project NameE-commerce SEO for Australian Online StoreClientWebSolutions IncOur RoleSEO Optimization
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TagsWeb
Step-by-Step SEO Strategy:
1. Keyword Research: Conducted thorough keyword research to identify relevant and high-traffic keywords related to Australian-made products.
2. On-Page Optimization: Optimized website’s title tags, meta descriptions, header tags, content, and internal linking with targeted keywords.
3. Content Creation: Created high-quality, engaging, and informative content (product descriptions, blog posts, and category pages) incorporating targeted keywords.
4. Technical Optimization: Improved website’s loading speed, mobile responsiveness, and search engine crawlability.
5. Link Building: Built high-quality backlinks from authoritative Australian websites (e.g., Australian news sites, blogs, and directories) through guest blogging, product reviews, and resource pages.
6. Local SEO: Optimized website for local search by including name, address, and phone number (NAP) consistently across the web and creating content relevant to the Australian audience.
7. Product Optimization: Optimized product pages with relevant keywords, high-quality product images, and detailed product descriptions.
8. Analytics and Tracking: Set up and monitored Google Analytics to track website’s traffic, engagement, and conversion rates.
Results:
Improved search engine ranking for target keywords (average increase of 25 positions)
Increased organic traffic (30% increase in 6 months)
Boosted sales (25% increase in 6 months)
Enhanced brand visibility and credibility in the Australian market
Conclusion:
By implementing a targeted SEO strategy, (link unavailable) improved its online visibility, drove more traffic, and increased sales in the Australian market. Our expertise in e-commerce SEO and knowledge of the Australian market helped the client achieve their goals and succeed in the competitive online shopping space.
